The learning curve blog

Helpful advice for online course creators, businesses, and entrepreneurs

5 Strategies for Selling Online Courses in 2020

by | Dec 4, 2019 | Marketing

2020 is fast approaching, and there’s no better time to make a New Year’s resolution to get your online training business up and running. With the right tools, starting your own business is much easier than you think. If you have the subject matter knowledge and expertise, you can make money online. It really is that simple.

Be Your Own Boss in the New Year

You have the knowledge, now all you need is the DigitalChalk learning platform to create, market, and sell your courses online. We’ve got you covered. Use these five strategies, and you can take your courses to market in no time.

1. Use videos as course elements.

The great thing about using videos for your online courses is that you can build them into your content fairly easily. If you have the permissions to use a video, all you have to do is upload it to your course. Whether you created the videos yourself or obtained them from a third-party, they’re easy to include in your courses and they make for more engaging learning material.

2. Upload relevant supplemental materials.

You can upload PowerPoint presentations, PDFs, Word Documents, or really any other file type that you can imagine and use them as course materials. You don’t have to have the technical know-how to create complicated learning content from scratch. Materials that you already have on hand are all you need to make your courses market-ready. 

3. Create a Web Archive.

A Web Archive is a DigitalChalk element that you use to link learners to a website as part of your course. These course elements make great supplemental materials as they provide learners with easily accessible external course content that’s easy for you to set up. If the content of a website is relevant to your course, all you have to do is copy and paste a URL, and learners can view the material right from DigitalChalk.

4. Set up live instructor-led-training.

Hiring an expert speaker or content provider to speak to your learners is a smart way to offer live, impactful, and engaging content to learners. Instructor-led training (ILT) is a tool that you use to set up and schedule a live training session, or even a live webinar. On top of all that versatility, it couldn’t be simpler to set up.

5. Write relevant tests or quizzes.

Now that you’ve gathered and uploaded all of your learning content, it’s time to write your tests, quizzes, or assessments. Good news! You can add and write a test element in DigitalChalk. 

And that’s really all there is to it. All of these strategies are simple to implement and come built-in with DigitalChalk. Selling your online courses doesn’t have to be a difficult process. In fact, we firmly believe that once you have all the content available to you, you can create a sellable course in 20 minutes. 

It’s time to take your online training business into your own hands in 2020. As we’ve demonstrated, you can create and sell courses without extensive coding knowledge or technical prowess, and you can do it quickly and efficiently. 

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