What is SEO writing? Simply put, SEO writing is Search Engine Optimization writing. It is writing that is focused on grabbing the attention of the search engines using specific, targeted...
The learning curve blog
Helpful advice for online course creators, businesses, and entrepreneurs
Marketing Articles
Keyword Research: How to Make Sure That You’re Found Online
The search box. They’re not just for search engines, every social media site has one. With that said, you want to be found when people are searching for anything that relates to your online training...
How to Develop a Content Strategy That Stands You Apart From the Rest: 5 Steps To Creating Content that Converts
As you follow the research process, you will undoubtedly come up with many ideas for useful content on your website. Following these 5 basic steps will help you maximize your content brainstorming...
Establishing Your Target Audience: How to Find Your Online Tribe
You know who you are and what you bring to the table. Now you want to showcase your expertise and grow your business even more by creating and selling online courses. Who is your target...
Objectives, Strategies and Tactics, Oh My!
Being a thought leader and subject matter expert is one thing. But effectively marketing yourself as such to help grow your training business is another. Just the mere thought of it can be downright...
So You’re A Subject Matter Expert: Now What? How to Grow And Convert Your Social Media Community For Business
Every day more and more entrepreneurs are breaking out by using social media for business. You hear the success stories everywhere you turn. But how are they doing it? Is it really that easy to...
What Are The Characteristics Of A Modern Learner?
Modern learners are always mobile, easily distracted, and very impatient. To help explain the characteristics of a modern learner, I’ve compiled the latest statistics from multiple leading...
Offering Discounts vs. Shopping Cart Discounts
Have you been in the process of creating a discount and wondered what the difference is between an offering discount and a shopping cart discount? No worries! We’ll be breaking down the key...
The Importance of Social Media for Your Online Course
Many people need online courses for various reasons, whether it is to further their education or to gain corporate training certifications. Many times internal and corporate training courses do not...