Search Engine Optimization (SEO) refers to designing your website so that it appears in the non-paid, “organic” section of search results when people search key phrases on sites like Google,...
The learning curve blog
Helpful advice for online course creators, businesses, and entrepreneurs
Marketing Articles
Why You’ll Love DigitalChalk
DigitalChalk Helps You Get Started Quickly It’s a fully supported, turn-key e-learning system that means you won’t need any additional IT or programming expertise...
Search Engine Marketing (SEM) Can Help Your Online Course
Search Engine Marketing (SEM) is the term used to describe the efforts that make your website visible when people use sites like Google, Yahoo, and Bing to find information they are...
How To Market Your Online Course
The key to success is learning how to effectively market your course. You may have the best material available, but if your potential customers can’t find your website, all of your efforts...
10: Partner Your Online Course With Other Providers
This is the tenth of 10 Steps to Build and Sell Your Courses Online. Use alternative labels and new brands Sometimes it can be advantageous to use alternative labels or brands to expand your...
9: Offer Your Online Courses to New Audiences
This is the ninth of 10 Steps to Build and Sell Your Courses Online. Creating a sense of urgency will help compel students to buy or register for your online courses today. A great way to do...
8: Student Support is Vital to the Longevity of Online Courses
This is the eighth of 10 Steps to Build and Sell Your Courses Online. Once you’ve gained students through effective marketing of your courses, it is essential that you stay focused on meeting their...
7: Marketing Online Courses
This is the seventh of 10 Steps to Build and Sell Your Courses Online. If you build it, they will come…right? Not always. First, they have to know that you exist. You have to ensure that your target...
6: Education Courses Online – How to Make Them Available to Your Students
This is the sixth of 10 Steps to Build and Sell Your Courses Online. Now that you’ve designed and built them, the next step is to put your education...