A webinar must present a story for the audience, and everyone loves a tale of triumph. Using yourself as an example, or as the main character, will make the content seem relatable and gives the...
The learning curve blog
Helpful advice for online course creators, businesses, and entrepreneurs
Marketing Articles
How to Market Your Webinar Online
If you have created a webinar but are unsure how to begin registration, we're here to help. Here are a few practical tips to get the word out and grow your attendance quickly: Share the event on...
How to Create a Webinar
Creating a webinar can be fun, creative, and helpful to others, but there’s almost nothing worse than death by webinar -- that terrible feeling when the viewers are tuned out and uninterested. No...
Influencer Marketing: An Introduction
You’ve probably heard of influencer marketing and have questioned whether or not it’s right for you. The answer isn’t as simple as yes or no, and there is a lot that goes into making this...
Why Use Remarketing Strategies
Hands holding credit card and using laptop. Online shopping Are you getting website visitors who aren’t purchasing courses or opting into your email list? All is not lost. There’s a way to stay on...
Avoid These Three Local SEO Mistakes
If you are a business that offers courses (or services) to locals, you probably want to be showing at the top of results in Google searches. And if you don't want to be top-ranking, you are in the...
Keywords 101
You may not think keywords influence your business, but the reality is they make your online business. To gain traffic to your site and sell your online courses, it is necessary to understand these...
Three Common Mistakes in Email Campaigns
Today, we are continuing our theme of marketing and email campaigns (specifically), so that you can go to market with your course offerings like a pro. Email campaigns are both necessary and...
How to Improve Content for Local SEO
Content is a necessary aspect of every website - it builds your ranking on Google, but also can engage customers and increase site traffic. While some businesses do not utilize quality practices for...